Social Media Strategy
Haven’t updated your Facebook in a few months. Don’t become this company – get a strategy!
View ArticleSocial Media Management
Yesterday I was one of the breakout speakers for a professional development day hosted by Advocis, a professional membership organization for financial advisors. Each of my sessions had between 20-25...
View ArticleStop the emails!
Last night I held a training session on LinkedIn. While I was explaining how to stop unnecessary emails from LinkedIn (i.e. groups, companies, people, invitations), one participant said “I get too many...
View ArticleWhy Don’t The Likes Count?
I’ve fielded a number of questions related to “like count” over the past few days. In light of this confusion, I have decided to clear up this misperception. You know you’ve said it: “Wow! We got 2 new...
View ArticleControlling Your Online Identity
Whether you like it or not you have an online identity and brand. This identity is comprised of what people say about you, and what you say about yourself. If you haven’t Googled yourself, try it now....
View ArticleGet on the Cover Photo/ Headline/ Image Bandwagon
LinkedIn has announced a redesign of its company pages last week. The biggest change is the… wait for it… visual representation on the home page. If you think this sounds familiar, you’re right....
View ArticleOrganizing Your Facebook with Interest Lists
When Facebook launched its platform in 2004, it was designed for personal use only. As you know, Facebook was the first social media platforms to gain a foothold in the marketplace. While the general...
View ArticlePromote Your Work on Facebook
If you’re a sole proprietor looking for ways to promote your business, you will want to take advantage of this Facebook tip! While some individuals believe the only place to promote your business is...
View ArticleImproving Your Facebook Page’s SEO
Search engine optimization (SEO) has been an online buzzword since the introduction of the Internet. Simply put SEO is the overall visibility of a website through search on the Internet. Does your...
View Article10 Commandments of Facebook
With the New Year upon us, it’s time to focus on your Facebook Page. Consider using these 10 tips to improve your Facebook Page. By Jennifer Baker
View ArticleLocal Facebook Insights
Facebook recently updated Page Insights to include local statistics, and when I say local, I mean within 50m or 150m of your business’ location! This new data includes 3 elements: Activity and Peak...
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